Lux Radio Theater, a long-run classic radio anthology series, was broadcast on the NBC Blue Network (1934-35); CBS (1935-54) and NBC (1954-55). Initially, the series adapted Broadway plays during its first two seasons before it began adapting films. These hour-long radio programs were performed live before studio audiences. It became the most popular dramatic anthology series on radio, broadcast for more than 20 years and continued on television as the Lux Video Theatre through most of the 1950s.
Broadcasting from New York, the series premiered at 2:30pm, October 14, 1934, on the NBC Blue Network with a production of Seventh Heaven starring Miriam Hopkins and John Boles in a full-hour adaptation of the 1922–24 Broadway production by Austin Strong.
Lux Radio Theater strove to feature as many of the original stars of the original stage and film productions as possible, usually paying them $5,000 an appearance. In 1936, when sponsor Lever Brothers (who made Lux soap and detergent) moved the show from New York City to Hollywood, the program began to emphasize adaptations of films rather than plays. The first Lux film adaptation was The Legionnaire and the Lady, with Marlene Dietrich and Clark Gable, based on the film Morocco. That was followed by a Lux adaptation of The Thin Man, featuring the movie's stars, Myrna Loy and William Powell.
Many of leading names in stage and film appeared in the series, most in the roles they made famous on the screen.
During its years on CBS in Hollywood, Lux Radio Theater was broadcast from the Lux Radio Playhouse located at 1615 North Vine Street in Hollywood, one block south of the intersection of Hollywood and Vine. The theater was owned by Howard Hughes in the early 1930's then later renamed the Huntington Hartford Theater when purchased in 1954 by philanthropist Huntington Hartford, the Doolittle Theater and is now the Ricardo Montalban Theater.
The Lux Video Theatre began as a live 30-minute Monday evening CBS series October 2, 1950, switching to Thursday nights during August 1951. In September 1953, the show relocated from New York to Hollywood. In August 1954, it jumped to NBC as an hour-long show on Thursday nights, telecast until September 12, 1957.
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